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RI Wear Parts (GET and UC) Aftermarket Services Consultant

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Location: Geneva 6, Geneva, Switzerland
Date Posted: Sep 28, 2020

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Job Description


JOB TITLE: RI Wear Parts (GET and UC) Aftermarket Services Consultant 

JOB PURPOSE: To serve as a market specialist and divisional expert for their respective industries to develop strategic Aftermarket solutions and support Aftermarket Solutions Representatives (ASR) in the field and contribute to the Division’s business and long-term leadership position.  



Geographical Responsibility: Global or Regional

Metrics and measures – Same metrics as the sales team, including OIA metrics 



JOB DUTIES:  This role is a key interface between GASD Regional Sales teams, the Industries and the Product Groups. Primary Interface: Global Product Managers, Industry Sales Managers, Regional Product Marketing Teams, Industry Product Managers

The Aftermarket Solutions Consultant holds a pivotal role in ensuring alignment between the Industries in terms of Aftermarkets solutions, OIA strategic plans and the GASD. The role is clearly recognized as an expert in a specific business segment/specialty area. Has Global or Regional focus.


Expertise may be in a specific industry or product (major class). Incumbents demonstrate creativity, innovation, foresight, business judgment and outstanding product/industry knowledge or marketing/distribution knowledge along with the sensitivity to customer financial impact. Incumbents have knowledge, recognition and expertise on industry & market requirements, technology watch and regulations.

The position must possess strong applications experience, life cycle cost knowledge of dealers’ and customers’ application, industry and marketplace needs. Provides consulting, collecting VOC for NPI and distribution needs to define and develop Aftermarket breakthrough solutions with the industries that would help in market leadership. Position works along with senior management in collaborating to industry growth plan (OIA), developing Global merchandising programs and rationalization for regional / second level dealer programs. Incumbents provide guidance and training for ASR, direction for future solutions and industry needs and share this expertise at higher industry levels with business unit management. 


Provides Commercial Support: 

- Identify aftermarket issues and develop strategies to overcome them globally. Support the execution of growth and turn-around plans.

- Make market driven recommendations on parts targets and growth strategies across multiple industries to achieve revenue targets globally.  

- Support the development of defined marketing programs with the industry and across verticals (CI/RI/E&T) to achieve GASD plans & volume targets, POPS-C objectives and net price realization globally.

- Collect Voice of Market input with the industry group and VOC from regional field

- Lead analysis of industry key competitors’ global merchandising strengths, weaknesses and tactics

- Develops global go to market merchandising programs and ensure consistency amongst regional programs

- Support development of the repair options programs / CSA / Cat Connect programs

- Support dealer development with training for dealer PSSR


Position works autonomously and is broadly subject to functional policies and ultimate goals. Manages the compliance of its own assignments and keeps up to date with new industry trends, changing technology and regulations affecting the competitive environment.


Must communicate effectively across product, industry, dealer and/or customer audiences to gain understanding and acceptance of ideas and recommendations. Must have ability to work with people from many different backgrounds and cultures, internally and externally, with the appropriate influence and ability to resolve differences.


The incumbent will communication with industries Product Support Managers, representing the sales teams to those positions.  The position is also the Voice of Field (VOC, VOD, VOB) back to the Product Groups and will make fact based market driven recommendations to the industries on VOC input.


Good human relations skills are required to develop a collaborative/cooperative work relationship with others inside and outside the business unit. Generally, requires extensive travel to understand worldwide business conditions. Incumbent is developing expertise within government agencies, national associations, dealers and customer groups.


Incumbent will be responsible for leading special projects of Medium Term/Long Term.


Position will require travel of up to 50%. Territories covered: West Africa, Central Africa & Middle East. Travel to these territories is essential.


Employee may also be responsible for performing other job duties occasionally as assigned.


BACKGROUND/EXPERIENCE:  The position requires extensive product marketing commercial / technical experience (5 to 15 years), with a good working understanding of the needs of customers, dealers, and industries and product groups.  Prior field experience is required. This position requires a college or university degree or equivalent experience.  Previous experience delivering price realization targets, OPACC initiatives, managing global accounts, launching new products, and NPI marketing recommendations are all required.  The position must demonstrate industry and product knowledge, NPI process understanding and experience working price/value analysis and disconnects. The position requires strong leadership capabilities, organizational and analytical skills and be highly proficient working team dynamics and interpersonal relationships to successfully influence others and achieve challenging goals across the global Caterpillar enterprise. The position requires a broad business background, excellent communication skills and be willing to be a strong advocate of the customer and the enterprise.


Desirable Qualifications

Previous industry / product experience, MBA or equivalent, multiple language capabilities are all preferred.


This position has been evaluated using Hay Standard Process and has taken into consideration the organizational structure and reporting relationship.  Any deviation from the information above may impact the evaluation of this position.


This Job Description is intended as a general guide to the job duties for this position and is intended for the purpose of establishing the specific salary grade.  It is not designed to contain or be interpreted as an exhaustive summary of all responsibilities, duties and effort required of employees assigned to this job.  At the discretion of management, this description may be changed at any time to address the evolving needs of the organization.  It is expressly not intended to be a comprehensive list of “essential job functions” as that term is defined by the Americans with Disabilities Act.

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Job Info

Sep 28, 2020