As a Marketing Consultant focused on technology and
Connectivity you will serve as a consultant and divisional expert in a
specialized field or specialty area where decisions and recommendations are
made for strategic advantage and contribute to the Division’s business and
long-term leadership position.
Duties/Responsibilities may include, but are not limited to:
expertise in technology and connectivity area and as one of the best in the
company. Expertise may be in a specific product or industry or in a process
related to critical distribution related areas such as service, parts or
business processes. Individuals demonstrate creativity, foresight, business
judgement and outstanding machine application or marketing/distribution
knowledge along with the sensitivity to customer financial impact. You will gain
knowledge, recognition and expertise to influence market requirements, trends
and agency regulations.
application of on board technology and connectivity experience, life cycle cost
knowledge of dealers’ and customers’ application, industry and marketplace
need. You will be providing support in areas covering new product
introductions, market and distribution needs to stimulate breakthrough
solutions that would help in market leadership. You will support senior
management in planning major programs and objectives for the Division. You
should begin to gain experience in providing direction for future product;
distribution and industry needs and continue to improve your skills at sharing
this expertise at higher industry levels with business unit management.
Connectivity and On board Technology GTM initiatives for Americas South
the compliance of your own assignments and keep up-to-date with new industry
trends, changing technology and regulations affecting the competitive
effectively across product, industry, dealer and/or customer audiences to gain
understanding and acceptance of ideas and recommendations. At this level,
leadership skills and the ability to sell ideas are beginning to develop,
either as an individual performer or as the principal contributor to or leader
of a generally small group/task force of technical or marketing people. You
will also be developing expertise within government agencies, national
associations, dealers and customer groups.
knowledge and experience as a contributor to Caterpillar’s Knowledge Management
initiative. This involvement will be on a regional basis supporting product
groups, corporate processes and/or dealer knowledge sharing processes. You will
likely be a member of a component, product, process or industry "Community
of Practice". In this role you will have the accountability for
documenting key elements of this position and sharing it within the realm of
Caterpillar’s Knowledge Management system.
college or university degree in Engineering or Computer Science or equivalent experience.
· Business level of fluency in English and Spanish
to 12 years’ experience of specific industry experience in order to gain
recognition as a Divisional and company expert.
knowledge in On Board Technology and Connectivity
business background, specific long-term industry knowledge and excellent
to work with people from many different backgrounds and cultures, internally
and externally, with the appropriate influence and ability to resolve differences.
to deal with sensitive issues, mentor and coach, and/or persuade others on new
methods of equipment application, new technology and distribution methods.
human relations skills to develop a collaborative/cooperative work relationship
with others inside and outside the business unit
marketing and/or field experience and/or previous supervisory experience.
requires extensive travel to understand regional or worldwide business
of Caterpillar products, policies, and procedures