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Location: East Peoria, IL, United States
Date Posted: Sep 18, 2019
The role reports to Cat Global Mining and supports the development and execution of industry marketing initiatives for the Surface Mining & Technology Division. The primary focus of the position will be to develop, administer and support marketing communication efforts with the mining go-to-market teams and dealers around the world. The role will also provide general marketing support to the organization.
This diverse and high-paced role requires extensive coordination and collaboration with the Caterpillar industry marketing ecosystem; including Product Groups, Go-to-Market Teams, other Machine Business Divisions, Distribution Services Divisions, Global Aftermarket Division, Marketing & Digital Division, Dealers, creative agencies, trade press, media and industry organizations.
Job duties and responsibilities fall in to two main areas:
Go-to-Market and Dealer Marketing Communications
Excellent communication, human relation, project management and customer service skills – with a proven ability to develop a cooperative work relationship both inside and outside the division
Previous Caterpillar or Cat Dealer experience or practical experience in the construction and/or mining business (or in a similar B2B type of business)
Strong understanding of company products, applications, services, technologies and distribution
An understanding and/or experience in working with a complete industry marketing ecosystem (internal marketing support groups/systems and external agency partners)
Demonstrated ability to develop and execute marketing plans, campaigns and initiatives
Experience with web systems, especially Adobe Experience Manager (AEM)
Advanced experience with Microsoft products including but not limited to; Excel, Word, Powerpoint, One Note, One Drive and SharePoint)
Well above average project management and communication (written/verbal) skills
Ability to work and think globally, including working within a diverse business environment
Caterpillar is not currently hiring individuals for this position who now or in the future require sponsorship for employment visa status; however, as a global company, Caterpillar offers many job opportunities outside of the U.S. which can be found through our employment website at www.caterpillar.com/careers